17 Jan 2012
Last night, I was fortunate enough to participate in a dry run of Jason Grigsby and Lyza Danger Gardner’s WebVisions New York mobile workshop- the somewhat awkwardly titled “Zombie Apocalypse of Devices Preparedness 101.”
23 Dec 2011
Brainstormr is a microsite that works well within the immediacy and simplicity of mobile web use, so we made it into a responsive design.
2 Nov 2011
When I joined the team here at Planet Argon, LESS was being used to code and compile the current CSS files. When a new client project came along, we started the transition to using Sass. The decision was made to use Sass when it was included in Rails 3.1. Being a Rails shop, we wanted follow the conventions that were being advocated by leaders of the Rails community. The differences between the syntax of Sass and LESS are minor, but the process of transitioning our largest project to SASS has had its issues.
26 Sep 2011
Contiki is the worldwide leader in tours for 18-35’s and operates in over 40 countries around the world. For more than fifty years, Contiki has primarily relied on print brochures to allure and entice young adults to explore the globe. The printed brochures provide detailed and photographic overviews of the many available tours and benefits of going Contiki, however they do not provide the same flexibility and accessibility of an always up-to-date website.
Regardless, Contiki still has a large customer base that prefers to flip through a physical brochure just like many of us do with our annual Ikea catalog. While we cannot share the correlation between print brochures and purchasing decisions, there is still a significant percentage of customers that use the printed brochure to decide which product to purchase. So it was critical that we improve the user interaction to increase leads here.
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