On Rephrasing Problems

Phrasing your problem as a question immediately gets your mind working on solutions rather than on the pragmatics associated with the project. For example, “Find new markets for XYZ” can easily be rephrased as “How can we expose more potential customers to XYZ?”

Todd Henry from The Accidental Creative: How to Be Brilliant at a Moment's Notice

Rephrasing problems into questions (that have a clear objective) can have a drastic impact on the conversation we're having.

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