Entries tagged: clients

Article  |  Work

Designing the RCX Trail Camera System website

27 Sep 2011

Leupold & Stevens has been designing, machining, and assembling precision optical instruments for a century. They recently expanded their hunting lineup with the addition of an RCX Trail Camera System to track animals for hunting.

The RCX Trail System comes with a remote camera that you can place anywhere and a controller/viewer that allows you to see what that remote camera sees. This system allows the user to find targets they wouldn’t normally be able to see from their position.

Leupold came to us to make a microsite for the launch of the RCX Trail Camera System. Leupold is a local company, and it’s always a pleasure collaborating with clients in person for a project. We went with a sales sheet model for how to present the product on the website. We felt Leupold’s potential RCX customers would want a simple explanation of the products, large photos to view, and full technical specifications for evaluating their purchase.

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Article  |  Work

Evolving Contiki's print brochure order forms

26 Sep 2011

Contiki is the worldwide leader in tours for 18-35’s and operates in over 40 countries around the world. For more than fifty years, Contiki has primarily relied on print brochures to allure and entice young adults to explore the globe. The printed brochures provide detailed and photographic overviews of the many available tours and benefits of going Contiki, however they do not provide the same flexibility and accessibility of an always up-to-date website.

Regardless, Contiki still has a large customer base that prefers to flip through a physical brochure just like many of us do with our annual Ikea catalog. While we cannot share the correlation between print brochures and purchasing decisions, there is still a significant percentage of customers that use the printed brochure to decide which product to purchase. So it was critical that we improve the user interaction to increase leads here.

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Article  |  Work

We Launched: AlphaClone (private-beta)

25 Nov 2008

We were contacted by one of the founders of AlphaClone nearly a year ago. They pitched us on a very complicated project that would need to be simplified so that their customers could easily interact with it. After a vigorous ITER-ZERO process, we kicked off the project last February and earlier today, our clients sent out private-beta invitations to people and we’ve opened up a few features to the public.

They describe themselves as, “AlphaClone is a research service that let’s investors follow the stock ideas of top money managers. AlphaClone simulates, or clones, the performance of investing in these ideas at the time they become public. AlphaClone is the first professional-grade cloning service for self-directed and professional investors alike.” (link)

We’ll go into more details about some of our design decisions in the project in future posts, but did want to invite you all to take a peek at what we’ve been up to for most of the year.

AlphaClone — Find the smart money

We’re excited to see how people respond to the site and we’re really excited to be part of this innovative project!

Take a look at:

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Article  |  Studio

Planet Argon visits London!

13 Feb 2008

It’s been over a week since we got back from London and I am starting to get to sleep at a decent hour again. Three of us; Robby, Andy, and myself were invited to London for a week to visit one of our larger clients in London and Bromley, which is a suburb of London. We stayed at the Thistle Marble Arch just off of Oxford Street well know for its shopping. Oxford Street is a broad bustling street packed with shoppers night and day, one morning I even woke up to hordes of people queuing up to get into Primark from my window. Which then meant I had to go shop at to see what all the fuss was about.


We spent a lot of time on the London Underground

We had three full days of client meetings and three full days to ourselves to run around and sight-see. The weather was spectacular, sunny almost every day.

The business part of the trip was very informative. We met with our client in Bromley, visited their operations office and their print distribution office, commandeered a small room and rearranged the furniture, talked for three days straight about improvements on the administrative and public interfaces of the application, and met over ten new people from the company. It was great to finally meet some of the people that we’ve been working with for the past nine months and elicit Interaction feedback from our client so that we can continue to design and develop a solution that compliments their workflow and future marketing campaigns.


Andy Delcambe commuting on the train from London to Bromley

We also did a fair amount “getting to know you” type socializing. Something we were all happy to do since we had been working together for half a year with few if not all of us having ever met in person.

We also visited one of their vendors, who are responsible for the development of a 8+ year .NET project that we’ve been interfacing with via Ruby on Rails. Andy has been having weekly conference calls with developers there and he got to have a few pints and work side-by-side on some lingering tickets. Their offices were directly across the street from Buckingham Palace, which meant that we got to walk around and see where the Queen lives.


Walking past Buckingham Palace

Once we finished working for the week we had a few days to be tourists. The touristy part of the trip was mellow and, well touristy. We did a lot of walking, visiting various neighborhoods. Since our client is in the travel industry, they were kind enough to supply us with some free tickets for a guided bus and river tour. We went all around London on the river Thames and saw many sights. We saw Big Ben, Parliament, the Tower of London, Tower Bridge, and the London Eye. I could never have seen so much by foot. We went to the British Museum, The British History Museum, The National Portrait Gallery, The Tate, Buckingham Palace and many more places. We drank flat, “bitter” beer at pubs with names like “Three Tuns” that had carpets, dark wood paneling and “jacket potatoes.” We took the tube with our “oyster cards” everywhere and our fearless transportation leader Andy kept us headed in the right direction at all times.
Our trip was heavily documented by Andy and Robby who have graciously posted torrential amounts of photos Andy Delcambre’s photos and Robby Russell’s photos.

Oh yeah! And it was great meeting those of you who came out to join us for drinks on our nights off!

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