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Article  |  Strategy

The Wonderful World of Adwords

23 Jul 2013

I was lucky enough to be put in charge of our Adwords account earlier this year. I was a newcomer to the world of online advertising, but I was eager to learn more. I didn’t expect to find such a deep, intricate maze of data, clicks, bidding, etc. It was enough to make my head spin. I can see how there can be jobs where your only task is to manage Adwords campaigns. This is some complicated shit. Let’s take a look at what goes into an Adwords campaign.

Google Adwords

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Link  |  Development

Can I Use the first-child pseudo-element in IE8?

3 Apr 2013

Article  |  Work

McMenamins Gets Mobile

14 Nov 2012

We started working with McMenamins earlier this year. McMenamins is a unique client in that most of its locations are of historic significance. They buy old, historic buildings and keep all of their unique history intact while converting parts of them to a theater or restaurant or bar or all three. They have more than 50 locations all over the Pacific Northwest. They needed a mobile site that would showcase what all their locations had to offer in terms of food, drink, movies, events, etc. For example, if you were looking for a location with a movie theater, a soaking pool and bike racks that is within 5 miles of your current location, you are in luck. Their new location search page will let you define your criteria to find that information. Whether or not you can actually sit in a soaking pool while watching a movie after locking up your bike isn’t guaranteed.

Fast forward to the present where we have launched McMenamins new mobile site that was designed by R/West, a local design shop, and implemented by your good friends at Planet Argon. It has been a fun and challenging journey for sure.

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Article  |  Misc

Don't Let Momentum Define Your Career

1 Nov 2012

I started my career way back in the year 1996, fresh out of college with a Bachelor’s Degree in graphic design. I had spent the past four or so years learning the tools of the trade. Some of these tools were a bit older than others. Computers were starting to come on the scene in desktop publishing in a big way. So, interspersed in my curriculum were classes that represented the old and the new. In one class I might have been hand-lettering the alphabet with brushes and paint while in the other I might have been laying out a magazine-style article with copy and images on a Mac. It was quite the transitional period. However, no matter the technique I was using, be it old or new, the basis for everything was design. I was going to school for graphic design so I fancied myself a designer. It just so happened that design work was now accomplished with a keyboard and a mouse.

Photo by John Altdorfer

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Link

iPad Prototype

24 Jul 2012

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