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We’re pleased to announce the first scheduled date for our Modern Web Development Workshop, which will take place on Monday, May 6th, 2013 in Portland, Oregon.
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A remix of our Danse Gooshers video from 2009.
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7 Feb 2013
Use Google Analytics and Spreadsheets to chart Page Load Time, Bounce and Exit Rates
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We recently spoke with one of our clients about improving their site performance; specifically, we chatted about the relationship between page load time and user satisfaction. I found a number of articles relating page load speed to bounce rate, but there’s no study as convincing as an analysis of a client’s own statistics. With the help of Annie, our very own analytics expert, I was able to fumble my way through the creation of a helpful chart plotting load time versus exit and bounce rates using Google Analytics and Google Spreadsheets.
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Last week several argonauts made our way to Couchbase Dev Day PDX, where members of the Couchbase development team Jasdeep, Tugduall and John provided us with a walkthrough of the new features of Couchbase Server 2.0, along with tips and use cases for squeezing performance from data-centric apps. They gave us a rundown of their quickly evolving NoSql technologies and, since then, we've been mulling over how best to leverage Couchbase here at Planet Argon.
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I’m going to go out on a limb and say that the social media marketing bubble will burst soon enough.
from Social media marketing affinity fraudWhat do you think?
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Every year, Planet Argon releases a retrospective compiling the past year’s events; this includes business accomplishments like app launches, and personal milestones like marriage and travels. A couple months ago, I, Jack Bouba, was tasked with getting the ball rolling for the 2012 Year in Review. I felt this was right up my alley because (1) I love being in charge and (2) I’ve been rolling balls since childhood.
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As 2012 was winding down and the holiday season was winding up, I took time to work on some of our internal projects.
While updating some applications to Rails 3, I noticed that our gem, Flash Message Conductor, was not still Rails 3 ready.
Instead of replacing all of the syntactic sugar that Flash Message Conductor gives us to the Rails defaults in our applications, I decided to update the gem to use Rails 3.
I'm pleased to announce that Flash Message Conductor 2.0 is now available for download and it's compatible with all versions of Rails 3 (3.0, 3.1, and 3.2).
Still using Rails 2? Don't worry, you can still using version 1.x of the gem in your projects.
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A "Marquee Day" For The Hollywood Theatre!
We helped out one of our fellow local businesses raise the funds to get a new marquee. We’re big fans of this historic Portland landmark and glad that we could do something to help shape the neighborhood for (we hope) many decades to come.
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Great video to highlight how important it is to monitor how your users are searching for your products. Are there alternate spellings, abbreviations, and/or pop-culture slang that they might be searching for that you’re search indexes aren’t accounting for?
In many of our e-commerce projects, we’ve worked on a handful of solutions to address this. For example, a product like “LA Vacation” could be found under a number of possible searches:
- Los Angeles
- L.A.
- SoCal
- City of Angels
The great thing with most search index tools is that you can shove a lot of additional keywords without having to expose this to your users in some archaic list on the site.
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Today, we feature Planet Argon, by Carl Anderson.
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Today, we feature Planet Argon, by Jack Bouba.
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Today, we feature Planet Argon, by Joshua Bennett.
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Today, we feature Planet Argon, by Brian Middleton.
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Overcoming Customer Inertia
“People don’t hate progress, they just prefer inertia. This stops them from buying your product even when it’s the logical choice.”
An interesting piece on the other factors going on in a potential customers head.
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…we’re proud to announce the continuation of our Painting Planet Argon series.
Today, we feature Planet Argon, by Annie Cocchia.
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Short time-lapse of a few argonistas starting to decorate the 2012 studio tree.
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When Robby asked me to migrate our app, heybrainstormr.com, over to AppFog, I was surprised. I am a Frontend Developer here at Planet Argon and am not used to doing things that include the words migrating, database or runtimes. He assured me that if I needed help, a developer would be within shouting distance to assist. Confident in the fact that backup was available, I headed into the fog.

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An insightful look at how to leverage social media in the new economy.
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Juan was one of our closest friends. He was an important figure across the past three studio locations we’ve resided. Sadly, he’s no more.
While alive, Juan would never have agreed to allow us to share such an intimate moment with the public… but this is how we’ll always remember him. On his death bed, he whispered, “Tell them. No. Show them. Show them what I did. Let them learn from my mistakes.”
We invite you to meet all of our green friends.
Good bye, Juan. :*(
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We started working with McMenamins earlier this year. McMenamins is a unique client in that most of its locations are of historic significance. They buy old, historic buildings and keep all of their unique history intact while converting parts of them to a theater or restaurant or bar or all three. They have more than 50 locations all over the Pacific Northwest. They needed a mobile site that would showcase what all their locations had to offer in terms of food, drink, movies, events, etc. For example, if you were looking for a location with a movie theater, a soaking pool and bike racks that is within 5 miles of your current location, you are in luck. Their new location search page will let you define your criteria to find that information. Whether or not you can actually sit in a soaking pool while watching a movie after locking up your bike isn’t guaranteed.

Fast forward to the present where we have launched McMenamins new mobile site that was designed by R/West, a local design shop, and implemented by your good friends at Planet Argon. It has been a fun and challenging journey for sure.
We've been active members of the